Maybe it has become clear to you by now that AI, VR, 3D-printing, and other emerging technologies will disrupt our world. In the fashion industry, this disruption is expected to bring amazing improvements: for companies, for customers and for the environment.
A recent report by by CBInsights highlights how technology is influencing the fashion industry in every key stage: starting from product design and covering every stage until retail and merchandising. More specifically, they explain that:
-In Product Design: AI will help companies by analysing data and identifying the trends and styles that are most likely to appeal to their customers, saving them resources and money from producing products that do not sell.
-In Manufacturing: AI will also help companies address customers’ concerns for sustainability by better demand forecasting can allow for more efficient use of materials and cutting down on the volume of wasted resources. By using AR technologies and allowing customers to scan themselves and see how clothes would look on them, companies can also reduce the overall number of returns: saving more resources and energy! 3D printing will help speed up the time to manufacture clothes, allowing companies to produce limited items (only for physical shops) and 3D printing only after an order has been placed, on the exact measurements of the customer.
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